Submitted by Paul on Fri, 20/08/2010 - 5:29pm
Google is a huge multinational advertising company whose business model relies on it returning acurate and useful search results. Trying to trick it is not a good idea. You should be suspicious of anyone offering to get your site a top listing just with a few website optimisations. If you doubt this, read the first sentence again.
There are some essential things you can do, however, which will improve your ranking or at least allow Google to rank you fairly.
Submitted by Paul on Wed, 03/02/2010 - 5:46pm
Search Engine Optimisation is a technique for improving the ranking of your website on search engines such as Google, Yahoo, Ask, Bing (formerly Windows Live), Alta Vista and others. I occasionally get requests from people asking if I can make their website appear on the first page or even in the first slot of a search engine.
Is this possible? More importantly, should you save your money and spend it on more conventional forms of advertising?